Minjar is the most popular fair of Chamba which is attended by a large number of people from every nook and corner of the district. This mela is held on the second Sunday of the Shravana month (i.e. Between last week of July to first week of August). The fair is announced by distribution of Minjar which is a silk tassel worn on some parts of the dress by men and women alike. This tassel symbolises the shoots of paddy and maize which make their appearance around this time of the year. The week long International fair begins when the Minjar flag is hoisted in historical Chowgan. The town of Chamba wears a colourful look with every person turning out in best attire.
Most part of the Chowgan is converted into markets and people do brisk business during this week. Sports and cultural programmes are organised.
Earlier the Raja and now the chief guest throws a coconut, a rupee, a seasonal fruit and a Minjar tied in a red piece of cloth - Lohan - as offering to the river. This is followed by all the people throwing their Minjars into the river. Traditional Kumjari-Malhar is sung by the local artists. Undoubtedly Chamba is at its very best during this International fair that generally falls in the month of July/ August.